Ksubi / Tsubi

is one of Australia’s most successful fashion labels and an ever growing fashion Force. The Sydney based designers launched their brand at Sydney Mercedes Fashion Week 2001. Since then, Ksubi has evolved into a subversive underground culture and developed a dedicated following amongst the local and international fashion scene.

Key supporters of Ksubi include Natalie Imruglia, Kate Bosworth, Ashley Olsen, Lindsay Lohan, Kylie Minogue, Kate Moss, Sienna Miller, Madonna to name but a few - and is a real hit with supermodels.

“Tsubi is a word to describe our movement and our creative collective and no other meaning that what we give it” say the boys. Ksubi is more than just fashion, it’s an art, a lifestyle, it revolves around music, it’s an expression. With it’s conceptual theatrics, topical fashion style and it’s signature denim, this has lead to their exceptional popularity, placing them well into the international sphere with opening their first signature store in New York 2005 and setting up offices in LA. To make sure they stay at the top of their game, they survey their product in clubs, skate parks, beaches, cafe's and anywhere else they will find like-minded connoisseur.